Friday, June 26, 2020

Getting Ready for a Virtual Annual Catalogue Launch

A couple of weeks of hard work started coming together yesterday for me as I put the finishing touches on my preparation for my up coming Virtual Annual Catalogue Launch. In previous years, I have held this event live, and it has been a very big deal, including my BOGO Rubber Rummage Sale, games, baking, decorating, favors for the guests and make & takes, with door prizes all over the place! 

This year I had to figure out how to translate that to an online event, to keep the ball rolling for my customers and help them learn about all the fabulous new products available to them in this new 2020-2021 Stampin' Up! Annual Catalogue.

Some steps have been the same. I have priced all my newly retired products - and there were A LOT of them! Usually I don't bother photographing them and updating my photo inventory until after my Rubber Rummage Sale, but this year, I had to photograph everything and get my inventory all updated before the sale because it's all online! I have been making gobs of samples of the suites that I have purchased to show my customers, and instead of letting them just wander and look during the event, I will intentionally be showing them the samples as we discuss the catalogue.

Then I looked for games that we could play together on Zoom and printed them off and enclosed them in sealed envelopes so no one could cheat and do them ahead of time. I also had to find safe, wrapped snacks, still trying to keep them colour coordinated as much as possible with our new In Colours. Our Make & Takes had to keep stamping to a minimum since this is a free event and people would likely not have many of the new stamp sets yet. These are the two projects:

This is the party pack that will be delivered to each attendee:

The little Bumble Bee container holds some Sesame Snaps (in honour of Bumble Bee) and some Original Moritz Icy Squares, which have wraps with colours similar to some of our new In Colours! The bags for the Miss Vickie's chips had similar colours as well and then each pack had a individual serving package of Hot Apple Cider, of course, in honour of Cinnamon Cider! I made In Colour book marks for everyone's catalogue with a catalogue index on the back side and I had an old package of Snail for everyone, too! I hope everyone enjoys their package!

And of course, there are door prizes, that I collect throughout the year:

Those should be worth winning!

Here's hoping everything on Zoom goes smoothly for the afternoon! Thanks for reading!

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